Episode: 006

 What is the difference between average and greatness?

Ryan Estis is a former Chief Strategy Officer for McCann-Erickson Advertising and now serves at the Chief Experience Officer in his own training organization.  Ryan is a leading expert on sales effectiveness, leadership and the future of work and was recently recognized by Meetings & Conventions Magazine as one of the “best keynote speakers seen or heard” alongside Tony Robbins, Bill Gates, Colin Powell and Coach Ditka.  He works with some of the world’s best brands including AT&T, Mayo Clinic, Adobe, Mastercard and the National Basketball Association.

He is the author of two popular eBooks, Winning With Culture and Leading Breakthrough Sales Performance.  You can connect with him through his popular blog at ryanestis.com.

Click to Tweet: Ryan Estis was featured on Launch to Greatness today!

The Struggle is Real:

  • Ryan Estis talks about how difficult the recession was, what getting fired by his first client felt like, and how he overcame wanting to quit and rejoin corporate America.

Celebrate the Victories:

  • Ryan focuses on celebrating the small victories along with the big victories.  While he didn't always practice this, he makes real effort to regularly "celebrate the progress" in the moment.  He shares how he celebrated his five year anniversary.

If I knew Then:

  • The lesson that he knew....yet didn't follow until he heard Jim Rohn say "You're the average of the five people you spend the most time with."   Ryan shares specifically what impact this has, and how being more deliberate in the beginning would have changed his journey.

That ONE Thing:

  • Ryan shares his ONE thing is rooted in his morning routine.  He is disciplined in his first 45 - 60 minutes to ensure he prepares himself to be effective and successful that day.
  • Ryan also shares an incredible technique called the T.A.N. Plan that has had incredible impact on every organization that has implemented this.

Parting Wisdom:

  • Ryan shares that to get unstuck from where you are and get where you want to go, you need to "test the product, trust the process."

Interview Links:

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